Just out of curiosity…
I sat down last week & calculated my Senior numbers from last year. They were pitiful to say the least, BUT I also implemented a new marketing strategy last year that SHOULD/WOULD/COULD reflect in this year’s numbers sooooooooo…
SHOCKED!!! I WAS SHOCKED!!!
It’s only July. The Class of 2019 season has barely begun & what did my numbers show? That I have ALREADY MORE THAN DOUBLED THE AMOUNT OF SENIORS & INCOME during the last 2 months than I had ALLLLLLLLLLLLLL YEAR LAST YEAR from Seniors!!!!!
My marketing plan is working – succeeding – EXCELLING!!!
What am I doing??? VIDEO MARKETING!
With no model team for the Class of 2018, I set out to football games to create a Friday Night Lights Film Series: Senior Night, Homecoming & Individual Cheer Films for my Senior Cheerleader clients.Then came prom films & graduation films… The Senior inquiries were flying in & booking at record pace!!!
And this year, I’ll also be filming Volleyball games, Rodeos & more as an added bonus for my Senior clientele who cheer, play football, volleyball, ride horses, etc…
(I even created my very own commercial that is airing in a local movie theatre – see below!)
VIDEO IS IT!!! IF YOU AREN’T DOING IT, YOUR COMPETITION WILL BE!
It’s time to double down! Join me February 1-3 or March 5-6 at the next Senior Films Workshop to learn how to easily create (from start to finish) beautiful, emotion-evoking, CLIENTELE-BOOKING films with the very camera you already own!!!